Woman sitting on a bed holding a pregnancy pillow in a bright bedroom Woman sitting on a bed with a pregnancy pillow, surrounded by soft bedding.

5 Stars | Trusted by 300+ mums

For mums who want..

to ditch the pillow fort
sleep without the struggle
support where it matters

A pregnancy pillow for real rest

No more 3am pillow fixes

Sleep without the shuffle

Easy, effortless comfort

SHOP THE PILLOW →

Tired of tossing

& turning?

This is the pregnancy pillow for nights

when your bump has other plans.

SHOP THE PILLOW →

Encourages safe side sleeping so you can sleep with peace of mind.

One pillow, multi functions. Designed for more than one season of life.

Full-body support for your bump, hips and back for your best sleep yet.

feature-item-1
Free NZ Shipping



feature-item-2
NZ Customer Support
feature-item-3
30 Day Free Returns


feature-item-4
For Mums, For Mums

Tired of building a pillow fort?

Ditch the pillow fort mama.

Belly Bliss cradles your bump, supports your lower back, and cushions your hips.

 

So you can stay comfortably on your side without rebuilding at 2am.

SHOP THE PILLOW →

Woman cuddling pregnancy pillow on a plain background

Supports & aligns your bump, back, and hips.

Adjustable strap grows with you from the first to the third trimester.

Doubles as a breastfeeding pillow for when baby arrives.

Join the mums that are

sleeping better.

★★★★★ | Rated 5 Stars

Nen

Elina

Georgia

Isabella

Courtney

Lilumi

Nicky

Kenzie

Vanessa

Laura

Gemma

Elle

As Featured On

Frequently Asked Questions

After 28 weeks, sleeping on your back can put pressure on a major vein that helps blood flow to you and your baby. This can lead to dizziness, shortness of breath, or reduced circulation, none of which are ideal during pregnancy!

That’s why side sleeping is usually recommended, especially on your left side. Our belly bliss pregnancy pillow is designed to make side sleeping way more comfortable by supporting your belly, back, and legs so you can rest easier and safer all night long.

Yes! Whether you’re a front, back, or side sleeper, the belly bliss pillow encourages you to transition gently onto your side with proper alignment.

It supports your hips and knees to keep you comfortable and helps prevent rolling onto your back. So you can sleep safely and peacefully all night long.

There’s no “right time” to get a pregnancy pillow. It really depends on what feels best for you. That being said, a lot of mums-to-be find the sweet spot around 20 weeks.

The belly bliss pillow is designed to grow with you, thanks to its adjustable strap, so you can tailor the support exactly where you need it.

Yes! The Belly Bliss Pillow easily transitions from pregnancy support to a comfortable breastfeeding pillow.

Simply place the long support pillow across your lap to help carry baby’s weight and take pressure off your arms - so you stay relaxed and baby stays well-supported.

The wedge pillow can also be used behind your back for extra support, helping you maintain a comfortable and healthy feeding position.

We want you to love your belly bliss pillow, but if for any reason it’s not the right fit, no worries - we’ve got you covered with our hassle free 30-day returns. Just get in contact with us to send it back within 30 days, and we’ll give you a full refund, shipping included.

Returns need to be in its original condition and original packaging. Unfortunately, we can’t accept returns on pillows that are damaged, heavily used or not in its original packaging.

If you’d like to start a return, simply email us at info@bellybliss.co.nz, and we’ll help you out.

For more information, please see our returns policy here.

Portrait photo of founder of belly bliss

What I wish I had during my first pregnancy..

Like many mums, I learned the hard way that sleep and pregnancy don’t always go hand in hand. That’s exactly why I created Belly Bliss; to help you get the deep, safe sleep you need, right when you need it most.

We exist to help mums-to-be rest easier, through the exhausting and beautiful journey that is pregnancy.

Join our community of mama's who are getting better sleep and lets navigate this precious time together.

READ MY STORY →